This video introduces the Baby Friendly Hospital Initiative (BFHI) Ten Steps to Successful Breastfeeding and features interviews with lactation consultants, breastfeeding counsellors, and UNICEF and World Health Organisation officials.

The video provides guidance to hospital staff, health workers and other interested people on how hospitals can work towards and attain BFHI accreditation through the implementation of the Ten Steps to Successful Breastfeeding.

©ACMI 2004

Endorsed by UNICEF Australia

The video was produced with funding assistance from the Commonwealth Department of Health and Ageing.